What Does Corporate Culture Mean To You?

ISTS President and CEO Becky Sharpe recently served as a panelist for a discussion on corporate culture sponsored by Nashville IT company bytes of knowledge. The free event, moderated by author Joe Calloway and open to the public, invited the panel of high-profile Nashville entrepreneurs to share their approach to building a strong corporate culture and positively impacting the growth of their business.

Here are a few of Sharpe’s key takeaways from the event:

  • Corporate culture needs to be nurtured and communicated often.
  • Business owners must evaluate what works and does not work and talk about it.
  • Does it make sense to add ‘corporate culture supporter/cheerleader/manager’ role to a job description?
  • Everyone in the company plays a role in communicating the corporate culture.
  • Are we brave enough to fire a client whose corporate culture conflicts with ours?

Sharpe also left the event ready to implement some new ideas, such as developing a corporate culture guide for review during the hiring process and making room in the budget to provide employees with things that positively impact the corporate culture (such as healthy snacks and fruit).

Sharpe was joined on the panel by Sherry Stewart Deutschmann — Founder & CEO of LetterLogic, Inc., Arnie Malham — Founder & President of cj Advertising, Clint Smith — CEO of Emma, and Alex Tolbert — Founder of Bernard Health. Visit our Facebook page to view some great photos from the event!

Want to learn more about Corporate Culture and its impact on businesses large and small? Check out these articles!

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